This is a Nintendo commercial from when I wa a child. Although I do not know the exact date that this commercial came out I imagine it was between 1989 and 1991. I was around six when my parents bought me my Nintendo for Christmas. It was commercials like this one that had me begging my parents for a new Nintendo.
The fact that a young child is in the commercial shows that it is aimed towards children. It allows them them to relate more easily when they're watching someone there own age. Some of the appeals the commercial uses are that the child watching will feel rewarded and will gain deep satisfaction. Its a very exciting and intense commercial and often times excitment is all it takes to catch the eye of a child.
The commercial doesn't seem very realistic but realistic can be boring and boring wouldn't sell very well. Marketers want children to think that this is the coolest thing out and in that sense the commercial was realistic because it was in fact the coolest thing out. I believe that the marketersa selling this product didn' have a very difficult time. All they had to do is convince a child. After that its only a matter of when is the parent going to give in to there child.
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